WVPE Underwriting

We'll help you make your on-air announcement most effective.
Your underwriting announcement will be crafted to identify your business or organization as a supporter of quality programming available on WVPE Public Radio. At the same time, it will comply with all FCC regulations applicable to noncommercial stations.

Messages are 20 seconds in length, including an introductory phrase.

Your message may include as many of the following elements as time permits:

Your business or organization's name, or that of a subsidiary, legal DBA, operating division or parent company
The location of your business or organization
How long your business or organization has been operating
Your phone number
Up to 3 of your trade names, products or service listings
Factual descriptions of products or services
Your actual/recognized business or organization slogan
Your World Wide Web address (URL)

Important Do's and Don'ts
The Federal Communications Commission mandates that underwriting announcements may not include qualitative, comparative or promotional language. Calls to action, pricing information (including the word "free") and inducements to buy or sell are not allowed. In addition, pre-produced announcements and the use of music beds are not permitted. Voicing will be done by WVPE announcers. Ultimately, final approval of copy lies with WVPE. A copy of WVPE's complete underwriting guidelines is available by request

Why such rules?
The goal is to protect the non-commercial content that WVPE Public Radio listeners value so highly. In this way, the special integrity of the relationship between us and our listeners extends to you, the underwriter, as well. Our listeners positively identify underwriters with Public Radio's high-quality programming, and respond favorably to factual information without commercial tones.

Sample Announcements:
Support for this program is provided in part by the computer science and mathematics departments at Indiana University South Bend...offering a master's of science degree in applied mathematics and computer science. More information is at 574.520.IUSB or online at iusb dot e d u.

Support for this program is provided in part by The St. Joseph County Parks offering cross country skiing, candlelight ski nights, snowshoe rentals and a variety of nature programs this winter. A complete list of programs and activities is available on-line at s j c parks.org.

Support for Marketplace is provided in part by Rob Hoffer, local Edward Jones Financial Advisor. Now offering personalized strategies and recovery plans for investments to maximize the opportunities available in today's market. Rob Hoffer, Edward Jones Elkhart. Learn more at five two two, fifty-four hundred.

Fortify Your Brand
WVPE's account executives can design an underwriting program that meets your marketing, philanthropic and financial goals. Development Director Kim Macon can recommend the appropriate account manager to suit your needs.
kmacon@wvpe.org
574-262-5699
Toll Free: 888-399-9873 ext. 5699

We are here to help you meet your business goals..

WVPE Corporate Supporters

1st Source Bank
32 Pearls Family Dentistry
Abbott Eye Clinic/Dr. Kenneth Abbott, MD
Ad Lab Solutions
Allegro
AT&T
Associated Mennonite Biblical Seminary
Backyards
Baker & Daniels
Beaver Productions
Better World Books
Bethany Christian School
Biocrossroads
Blue Moon Coffee
Buchanan Chamber of Commerce
Builders Assoc. of Elkhart Co./Parade of Homes
Cancer Care Partners
Chalet Party Shoppe
Cindy Cohen RN
Circa Arts
Community Foundation of St. Joseph Co.
Crowe Horwath, LLC
Dec O Art
Dogwood Fine Arts Festival
Downtown South Bend, Inc.
Elkhart County Parks
Explorations Toy Store
Farmer's Market of South Bend
Friends of Mishawaka Penn Library
Frontier Communications
Goshen College Division of Adult Education
Goshen Health System
Goshen College Music Center
Goshen Farmers Market
Grass Roots Media
Howard Performing Arts Center
Indiana Historical Society
Indiana Michigan Power
Indiana University Health Goshen Hospital
IU South Bend
IU South Bend, School of Informatics
IU South Bend, Division of the Arts
Interlink Companies
Insight Business Solutions
The Jewish Federation of SJV
Jones Obenchain LLP
K.A.K. Warehousing & Distribution
KeyBank
Key Private Bank
Kurt & Tessye Simon Fund
Lake City Bank
Lehman Goertzen Pottery
Martin's Supermarkets
Messa.org
Michiana Hematology Oncology
Midway Truck & Equipment Repair
The Nature Conservancy
Plews Shadley Racher & Braun
Roseland Organic Farms
Ruthmere Museum
Saint Joseph Physician Network
Saint Joseph Regional Medical Center
Saint Joseph's High School
Saint Mary's College
SDY Promotions
SHOLO Independent Business Alliance
Snite Museum of Art
South Bend Clinic
South Bend Museum of Art
South Bend Regional Airport
South Bend Symphony Orchestra
St. Joseph County Parks Department
Stanley Clark School
Teacher's Credit Union
Ten Thousand Villages
Trinity School
UND, Center for Ethics & Culture
UND, College of Arts & Letters
UND, Debartolo Center for Performing Arts
UND, Department of Music
UND, Executive Education
UND, Helen Kellogg Institute
UND, Kroc Institute for International Peace Studies
UND, Nanovic Institute for European Studies
UND, Press
WNIT Public Television
YMCA of Elkhart County